Digital marketing.This is a new digital world..
                  What is digital marketing?

Defination- Digital marketing is a marketing technique that involves usasge of digital medium such as internet & wireless for creating awareness,consideration,purchase & loyalty for a brand product or service.



     How many types of  Digital marketing?

There are many types of digital marketing.

1. Search engine optimization (SEO)
2. Search engine marketing (SEM)
3. Pay-per-click advertising (PPC)
4. Content marketing (CM)
5. Social media marketing (SMM)
6. Affiliate marketing (AM)
7. Email marketing (EM)

1.Search engine optimization (SEO)

Search engine optimization is the process of increasing the quality and quantity of website traffic by increasing the visibility of a website or a web page to users of a web search engine. SEO refers to the improvement of unpaid results, and excludes direct traffic/visitors and the purchase of paid placement.





2.Search engine marketing (SEM)

Search engine marketing is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages primarily through paid advertising.





3.Pay per click advertising (PPC)

Pay-per-click, also known as cost per click, is an internet advertising model used to drive traffic to websites, in which an advertiser pays a publisher when the ad is clicked. Pay-per-click is commonly associated with first-tier search engines.



4.Content marketing (CM)

According to content marketing, content marketing defined as.
Content marketing is a form of marketing focused on creating, publishing, and distributing content for a targeted audience online.








5.Social media marketing (SMM)

A place where online communities meet and create content.
Social media marketing is the process of gaining website traffic or attention through social media sites.” ... Social media marketing is the process of creating content that you have tailored to the context of each individual social media platform in order to drive user engagement and sharing.








6.Affiliate marketing (AF)

Affiliate marketing is an online sales tactic that lets a product owner increase sales by allowing others targeting the same audience – “affiliates” – to earn a commission by recommending the product to others.



7.Email marketing (EM)

Email marketing is a form of direct marketing that uses electronic mail as a means of communicating commercial massages to an audience 
OR
Email marketing is directly marketing, a commercial massage to a group of people using email.





                                                                           

  

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